Privacy Policy
Last Updated: July 2, 2026
Gorman-Rupp Company (“Gorman-Rupp,” “we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, retain, and protect personal information collected through this website, and describes your privacy rights under applicable laws.
This Privacy Policy is intended to comply with applicable privacy laws where Gorman-Rupp conducts business, including, where applicable, the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), the European Union General Data Protection Regulation (GDPR), the UK General Data Protection Regulation (UK GDPR), and South Africa’s Protection of Personal Information Act (POPIA).
Data Controller
Gorman-Rupp Company is the controller of personal information collected through this website.
Contact Information
Gorman-Rupp Company
Phone: 419-755-1050
Email: grprivacy@gormanrupp.com
Personal Information We Collect
Depending on how you interact with our website, we may collect the following categories of personal information:
- Identifiers, such as Internet Protocol (IP) address.
- Information you voluntarily provide when completing contact forms, requesting information, registering products, or otherwise communicating with us.
- Internet or electronic network activity information, including browser type, operating system, referring pages, pages visited, time spent on pages, and website navigation.
- Device and technical information necessary to operate and secure the website.
- Any additional information you voluntarily choose to provide.
We collect personal information:
- Directly from you.
- Automatically through your use of the website.
- Through cookies and similar technologies where permitted by law and where you have provided consent when required.
How We Use Personal Information
We may use personal information to:
- Respond to inquiries and requests.
- Provide information regarding our products and services.
- Process product registrations or warranty requests where applicable.
- Improve the functionality, security, and performance of our website.
- Analyze website traffic and usage trends.
- Communicate with you regarding products, services, updates, and other information you have requested.
- Detect, prevent, and investigate fraud or security incidents.
- Comply with legal obligations.
- Protect our legal rights and business interests.
If you subscribe to receive marketing communications, you may unsubscribe at any time by using the unsubscribe instructions included in our emails or by contacting us.
Legal Basis for Processing (EEA, UK, and South Africa)
Where required by applicable data protection laws, including the GDPR, UK GDPR, and POPIA, we process personal information only where we have a lawful basis to do so, including:
- Your consent.
- Performance of a contract or taking steps at your request before entering into a contract.
- Compliance with legal obligations.
- Our legitimate business interests, including operating, maintaining, securing, and improving our website and services, provided those interests do not override your rights and freedoms.
Unless otherwise required by law or necessary to fulfill a contractual obligation, providing personal information is voluntary. However, choosing not to provide certain information may prevent us from responding to your request or providing requested products or services.
Cookies and Analytics
Our website uses cookies and similar technologies to operate the website and improve your browsing experience.
We use the following categories of cookies:
- Necessary Cookies, which are required for the website to function properly.
- Analytics Cookies, which help us understand how visitors use our website.
We use Google Analytics 4 (“GA4”) solely for website analytics and performance measurement.
We do not use Google Analytics for:
- Google Signals
- Advertising Features
- Remarketing
- Audience creation
- Demographic profiling
- Cross-context behavioral advertising
Analytics cookies are activated only after you provide consent through our cookie preference tools where required by applicable law.
Disabling analytics cookies will not prevent you from using the website, although certain functionality or performance improvements may be affected.
Google processes analytics information in accordance with its Privacy Policy, available at:
https://policies.google.com
How We Protect Personal Information
We maintain reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, disclosure, alteration, or destruction.
Information transmitted through this website is protected using Secure Socket Layer (SSL) encryption or equivalent technologies where appropriate.
Access to personal information is limited to employees and authorized service providers who require access to perform their responsibilities and who are obligated to maintain confidentiality.
Disclosure of Personal Information
We do not sell personal information.
We may disclose personal information to:
- Service providers that assist us in operating our website or conducting our business.
- Professional advisors, auditors, insurers, and legal counsel.
- Government agencies, regulators, law enforcement authorities, or courts when required by law.
- Other parties where necessary to protect our rights, property, employees, customers, or the public.
- Service providers are contractually required to use personal information only for authorized business purposes and to protect its confidentiality.
Sale or Sharing of Personal Information
We do not sell personal information.
We do not share personal information for cross-context behavioral advertising as those terms are defined under California law.
We do not knowingly sell or share the personal information of individuals under 16 years of age.
Data Retention
We retain personal information only for as long as reasonably necessary to:
- Fulfill the purposes described in this Privacy Policy.
- Respond to inquiries.
- Provide requested services.
- Comply with legal obligations.
- Resolve disputes.
- Enforce agreements.
- Protect our legal interests.
Analytics information collected through Google Analytics is retained according to the retention settings configured within our Google Analytics account.
Your Privacy Rights
Depending on your jurisdiction, you may have the right to:
- Access personal information we maintain about you.
- Request correction of inaccurate personal information.
- Request deletion of personal information where permitted by law.
- Restrict or object to certain processing activities.
- Withdraw consent where processing is based on consent.
- Request portability of personal information where applicable.
- Request information regarding our collection, use, disclosure, and retention of personal information.
- Not be discriminated against for exercising your privacy rights.
- Lodge a complaint with your applicable supervisory authority or regulatory agency.
To exercise any of these rights, please contact us using the information provided below.
California Privacy Rights
California residents have rights under the CCPA and CPRA, including the rights to:
- Know what categories of personal information we collect.
- Know the purposes for which personal information is used.
- Request access to personal information.
- Request correction of inaccurate personal information.
- Request deletion of personal information, subject to applicable exceptions.
- Request information regarding disclosures of personal information.
- Not be discriminated against for exercising privacy rights.
- We will verify requests as required by applicable law before responding.
International Transfers
Personal information collected through this website may be transferred to, stored, and processed in countries outside your country of residence, including the United States.
Where required by applicable law, we implement appropriate safeguards for international transfers, including contractual protections or other legally recognized transfer mechanisms.
Automated Decision-Making
We do not use personal information collected through this website to make decisions based solely on automated processing that produce legal or similarly significant effects concerning individuals.
Third-Party Websites
Our website may contain links to third-party websites.
These websites operate independently and maintain their own privacy practices. We are not responsible for the content, security, or privacy practices of third-party websites and encourage you to review their privacy policies.
Children’s Privacy
Our website is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13.
If we become aware that personal information has been collected from a child without appropriate consent, we will take reasonable steps to delete such information.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
Any changes will be posted on this page together with the revised “Last Updated” date.
Your continued use of the website after changes become effective constitutes acknowledgment of the revised Privacy Policy.
Privacy Inquiries
If you have questions regarding this Privacy Policy or wish to exercise your privacy rights, please contact us:
Gorman-Rupp Company
Phone: 419-755-1050
Email: grprivacy@gormanrupp.com
If you are located in the European Economic Area, the United Kingdom, South Africa, or another jurisdiction with applicable privacy laws, you may also have the right to lodge a complaint with your local data protection or privacy regulator if you believe your personal information has been processed in a manner inconsistent with applicable law.
